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May, 2010

  1. Toyota’s Aggressive Incentives

    18/05/2010 by Erick

    Bridie TuckerThe Japanese car manufacturer needs to hold on to its current sales momentum if it wants to get back on its feet, and to do that, they have to retain the aggressive consumer incentives they’ve put up, at least for this month. The Lexus division of Toyota was also reported to release a fresh new program of low interest rates and special leases.

    Largely because of its consumer incentives, Toyota was able to increase sales by 24% compared to April 2009’s figures. This meant that the company sold 139,080 trucks and cars. The Lexus sales in particular rose to 29% with about 18,359 Lexus vehicles sold to the public. It was noted that the company started releasing these consumer incentives last March 2. This was shortly after 8 million of its vehicles were pegged for a recall.

    The defects of the recalled vehicles included brake and acceleration problems. Aside from repairing the vehicles, Toyota was also quick on its feet when it came to redeeming their customer’s trust. Aggressive ad campaigns have already begun all over Europe. In the same light, Toyota said that it will continue giving 0% financing and cut-rate deals for popular brands to its loyal customers.

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    Category Lexus, Toyota | Tags: ,,, | 1 Comment

  2. Panoz Abruzzi “Spirit of Le Mans”

    07/05/2010 by Erick

    The United State’s small-volume car maker Panoz levels up on its game. Georgia-based creator of the Esperante and the AIV Roadster had people talking when it released a teaser about its brand new Abruzzi. The much-anticipated model “Spirit of Le Mans” is slated to be introduced officially in Le Mans’ Circuit de la Sarthe next month. The design of the car is said to be inspired by that classic period when racers still drove their own cars to the race and then drive them back home after the competition.

    While the exterior does sound a bit retrofitted based on the write up, the manufacturer says that the Panoz Abruzzi Spirit of Le Mans’ technology is nothing but cutting edge. On both accounts, the claims are extremely brave, but Panoz goes to back them up.

    The car manufacturer explains that the body of the sports car will be made from a Recyclable Energy Absorbing System (REAMS). This system will give the car significant performance and structural advantages over the competition.

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    Category Panoz | Tags: ,,,, | 1 Comment